Awards

Award Finalist

Award Bronze Pencil

One Show Finalist

London International Category Winner

Cannes Bronze Lion

Gruen Transfer Winner

Best Ads on TV - Best TV selection

ADG Directors Awards Finalist    

  

                     

Experience

2016 - Present                       

Digital Marketing & Content Director

Family Planning NSW, ACON

Key responsibilities including end-to-end integrated marketing campaign conception, briefing, development and management, content strategy, creation and production, ATL & social media channel planning, buying & optimisation, SEO/SEM, market research, experiential marketing, brand strategy, development & execution, resource production and management, project research, management and evaluation,

 

2012 - 2016             

Freelance Digital Content Director

Clients including University of Sydney Union, Publicis Mojo, Clemengers Sydney, PacMags, Metropolis,  NineWest Media, Bondi Advertising, Trafalgar Travel, URSA Healthcare, Boehringer Ingelheim and Bayer Pharmaceuticals, Orbit Remit, NSW Government Get Healthy at Work

Key responsibilities including  iOS & Android app design, UX, web design and development, project management, content strategy & creation, social media planning & marketing, integrated campaign conception, development and management, search engine optimisation/marketing, market research, experiential marketing, media planning, resource production and management, digital project evaluation, video concept creation and production

 

2009 - 2011               

Digital Advertising Creative Director/Head of Copy

MJW Australia, Sydney

 

1995 - 2009               

Senior Creative

Y&R, Sydney, Lowe Hunt Sydney, Mojo Sydney, Grey Sydney, GPYR Sydney